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Klaviyo

Klaviyo for NEXT

The Klaviyo integration sends NEXT storefront activity, orders, and subscription events to Klaviyo and syncs your catalog for email and SMS flows.

What Klaviyo does with NEXT

Sync NEXT customers, orders, products, and subscriptions to Klaviyo for email and SMS flows.

Order and subscription events

Placed Order, Ordered Product, Fulfilled Order, Refunded Order, and subscription start and cancellation events are sent to Klaviyo server-side.

Abandoned cart recovery

Started Checkout fires from your storefront and from the server, and personalized checkout URLs bring customers back to their cart with details filled in.

Catalog and profiles in sync

Turn on product catalog sync to send every product to Klaviyo, while customer records keep Klaviyo profiles and list consent current.

Upsells counted in the order

Delay Order Confirmation Events holds order events for 10 minutes, so post-checkout upsells join the original order before it reaches Klaviyo.

Setting up Klaviyo

  1. In your NEXT dashboard, open Apps, find Klaviyo, and install it. The install connects your Klaviyo account through the Klaviyo API with no manual configuration.
  2. Choose Actions > Settings to set your Default Subscription List, SMS consent list, and order event delay, and turn on catalog sync.
  3. Keep Enable Sending Test Data to Klaviyo off outside of testing your Klaviyo integration, so test orders stay out of email and SMS revenue reporting.

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